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Essential SEO

Creating a great website and hosting it online only means your website is live on the internet. Without proper SEO setup, it is not discoverable by anyone who searches to find your website. The website should be properly indexed so that search engines such as Google can find your website and analytical tools should be set up to track the performance.

Basic SEO is crucial for any website and is the first layer of bricks for building the technical foundation of your website.

Setup Webmaster Tools.
Set up Google Analytics
Install and configure SEO plugins (WordPress)
Generate and submit the sitemap
Create a roboto.txt file
Check Search Console for manual action
Make sure that your website is indexed

Technical SEO

Basic SEO lays a solid foundation for your website and Techical SEO sets up the framework so that your site runs like a well-oiled machine. With Technical SEO optimization, the technical elements of the website are improved to enhance the search engine friendliness and speed will be optimized so the visitors will have a great user experience. With our package, your site will perform flawlessly on all desktop, tablet, and mobile interfaces.

Leverage “Inspect URL” features in GSC
Ensure the website is mobile friendly
Check the site’s loading speed
Make sure to use HTTPS
Find and fix crawl errors
Check the page depth
Check the duplicate version of the site
Identify and fix broken links Use SEO-friendly URL structure
Find and fix orphaned pages Check canonical tags
Add Structured data Add Structured data

Keyword Research and Optimization

Most likely, you are not the only player in your market segment and surely, you would like to see your website popping up as a top result when searched for an applicable keyword. Keyword research helps you identify the “Money Keyword” and other important keywords to include in your content. By selecting relevant keywords, your website's content will be optimized to align with popular search queries and attract targeted organic traffic. We offer custom keyword research packages depending on how many keywords you would like to target.

Identify competitors.
Conduct a keyword gap analysis
Find the main “Money” keyword
Find long-tail keyword variations
Find Question keywords
Analyze the intent of pages that rank
Prioritize by search volume and keyword difficulty

On-Page and Content SEO

Taking a step further from keyword research SEO, On-Page SEO optimizes each individual web page to improve search engine rankings. This includes optimizing meta tags, headings, URL structures, and using relevant keywords within the content to drive more organic traffic. On-Page SEO also includes creating high-quality content that increases the visibility of your website.

Fix duplicate, missing, and truncated title tags
Find and fix duplicate or missing meta descriptions
Find and fix multiple H1 tags
Improve title tags, Meta descriptions, and page content
Run a content audit and prune content
Optimize images for SEO
Organize topic clusters
Find and fix keyword cannibalization
Update outdated content
Organize topic clusters
Update outdated content
Improve content readability
Improve content readability

Off-Page SEO and Maintenance

Off-page SEO involves optimizing factors outside your website that influence its search engine rankings. The primary focus is on building high-quality backlinks from reputable and relevant websites. Other off-page SEO strategies include social media marketing, influencer outreach, and online reputation management.

Setup Analyze competitor’s link profile
Conduct a link intersect analysis
Install and configure SEO plugins (WordPress)
Target your competitor's broken backlinks
Leverage digital PR
Implement the skyscraper technique
Turn unlinked mentions into Links
Set up and optimize Google Business profile